Back in the day, you could rent a real #Shelby #Mustang. In the mid-1960s, Hertz pulled off one of the coolest marketing stunts in automotive history: the “Rent-a-Racer” program. Working with Carroll Shelby, they offered customers the chance to rent a high-performance Shelby GT350 Mustang for just $17 a day and 17 cents a mile. Most of these cars came in the now-iconic black with gold stripes, earning the nickname GT350H. But these weren’t watered-down versions—they were legit Shelbys, equipped
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Back in the day, you could rent a real #Shelby #Mustang. In the mid-1960s, Hertz pulled off one of the coolest marketing stunts in automotive history: the “Rent-a-Racer” program.
This Day in Automotive History - Drive History. This Day in Automotive History - Drive History · Original audio. Back in the day, you could rent a real #Shelby #Mustang. In the mid-1960s, Hertz pulled off one of the coolest marketing stunts in automotive history: the “Rent-a-Racer” program. Working with Carroll Shelby, they offered ...
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