The meanings behind luxury watch brand logos ⌚ 1. Longines – features the winged hourglass, registered in 1889. The “X” in a box represents an hourglass, symbolizing its historic ties to aviation. 2. Ulysse Nardin – the ship anchor highlights the brand’s passion for marine navigation. 3. Audemars Piguet (AP) – the monogram of the founders’ surnames also marks “noon” on the dial, symbolizing equal partnership. 4. Tudor – created by Rolex’s founder in 1926 as a more affordable brand, the shield re