“When you think of Mt Isa...you think of the mines, and the rodeo.” - Marcus Curr, Vice Chairman of the Mount Isa Mines Rodeo Board. Since its beginning in 1959, the Mount Isa Mines Rodeo has grown into the largest and most professional rodeo in the Southern Hemisphere. But beyond the arena, it has become a cornerstone of Australian life, a place where resilience, hard work, and family values are lived and celebrated. Like Akubra, the rodeo is steeped in tradition, its spirit carried forward fro

Just one of the many steps in the making of an Akubra hat. This is where your Akubra gets its soft, but firm feel.⁣ | Akubra Hats

Built for the journey and shaped by adventure, the Akubra Traveller is made to move with you. Crafted from soft, pliable felt, it’s designed to handle the rigours of travel, bouncing back from life's adventures without missing a beat. Lightweight, resilient, and effortlessly stylish, the Traveller is ready wherever your next story begins. Shop the collection: https://akubra.com.au/collections/traveller | Akubra Hats

Hands. ⁠ They are what makes every Akubra hat special. Machinery might play a part but it's the 60 pairs of hands that handle each and every hat that are the secret to an Akubra.⁠ ⁠ This is another early stage in the hat making process - a quality control checkpoint where each hood is painstakingly examined for any flaws. | Akubra Hats

Tommy from our Byron Bay Store shares his favourite Akubra styles from past and present. | Akubra Hats

Four bold new Western styles, four iconic faces whose ties to Akubra run deep in old ways and new. Beneath each brim is a story. Some are passed down, others have just begun, in the days ahead we'll be introducing you to the legends behind this timeless new collection—The Call To Adventure. Shop now: https://akubra.com.au/ | Akubra Hats