Apple TV to Apple TV Rebrand Now Official, Here's the New Intro
macrumors.com
Apple TV to Apple TV Rebrand Now Official, Here's the New Intro
Apple's planned Apple TV rebrand is official as of today, with Apple updating the Apple TV page on its website to read just "Apple TV". Apple also shared a short YouTube video announcing the rebrand, featuring a rainbow-colored, animated Apple TV logo and a sound composed by Finneas. "This is just the beginning," reads the title of the video ...
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Apple creates a new "Apple TV" intro worthy of its name. It is a brief yet powerful piece of art that was made to speak through light, color, and sound before a single story begins. The team built it the old-fashioned way; it’s all glass, lights, and real motion. No CGI, no shortcuts, no machines, just humans, props, cameras, some lighting, and the tangible artistry of reflections captured by hand and lens. To complete the experience, Apple signed up with FINNEAS to use his artistic vision to co
0:10
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Apple creates a new "Apple TV" intro worthy of its name. It is a brief yet powerful piece of art that was made to speak through light, color, and sound before a single story begins. The team built it the old-fashioned way; it’s all glass, lights, and real motion. No CGI, no shortcuts, no machines, just humans, props, cameras, some lighting, and the tangible artistry of reflections captured by hand and lens. To complete the experience, Apple signed up with FINNEAS to use his artistic vision to co
0:10
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